New Industrial Arts has gained some attention-grabbing (and substantial) accounts because it was shaped on the top of the pandemic however none fairly as attention-grabbing as Redefine Meat, purveyors of plant-based protein together with 3-D printed steaks.

The Israel-based firm, which not too long ago accomplished a spherical of funding, initially appointed NCA to deal with its UK launch and has now awarded the UK company worldwide duties. It’s launching in Europe and the US. Redefine Meat has not too long ago made important inroads into the restaurant sector.

NCA CEO James Murphy says: “Redefine is a complete game-changer and we’re very excited to be working with them.”