At all times Up-to-Date Information to Social Media Video Specs

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Final Up to date: November 17, 2022

Staying related and capturing your viewers’s consideration is a continuing problem for entrepreneurs. And now that manufacturers depend on video content material greater than ever, it’s crucial to make use of the right social media video specs and promoting video sizes.

Nevertheless, we couldn’t discover all the right social video sizes in a single place. So we determined to create a whole information of each single social media video spec and promoting video dimension.

Earlier than we begin, listed here are some further assets that can assist you maintain the data in as soon as place:

Social Media Video Specs & Advert Sizes Per Community

We’ve gathered a plethora of knowledge on every social community’s particular video sizes and specs. Merely click on the hyperlinks under to leap to your required community:

 

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Fb Video Specs

Fb video is consumed at greater charges every year, so it’s no surprise why so many entrepreneurs seek for the right Fb video specs.

The problem for entrepreneurs is that there are in order that many kinds of movies you possibly can share on Fb and the platform updates its design regularly. Every video format has totally different dimensions and specs, which may make it complicated to know whether or not or not you’re importing the right format for natural or paid posts. Comply with the specs under to optimize your posts.

Shared Put up Video (Panorama & Portrait)

Facebook Shared Post Video

Simply the most typical kind of video on Fb comes from shared posts. The sort of video lives in your Fb feed, and may be shared by manufacturers or your folks. Whereas it’s not as simple to get natural attain on Fb, it’s nonetheless a viable method to share video. You may select between two video orientations: Panorama and Portrait. Right here’s a have a look at the video specs for each.

Video Tips

  • Really useful video dimensions 1280 x 720 for Panorama and Portrait.
  • Minimal width is 1200 pixels (size is dependent upon facet ratio) for Panorama and Portrait.
  • Panorama facet ratio is 16:9.
  • Portrait facet ratio is 9:16 (if video contains hyperlink, facet ratio is 16:9).
  • Cell renders each video sorts to facet ratio 2:3.
  • Max file measurement is 4GB (3 GB most in Sprout).
  • Really useful video codecs are .MP4 and .MOV.
  • Video size max is 240 minutes (45 minutes if importing in Sprout).
  • Video max frames 30fps.

360 Video

facebook 360 video

Fb’s 360 Video permits customers to get a whole 360-degree view by scrolling with a cursor on net, by contact or turning the gadget on cellular.

Video Tips

  • The decision and facet ratio is dependent upon the kind of content material:
    • Monoscopic: 5120 x 2560 most, facet ratio 2:1
    • Stereoscopic: 5120 x 5120 most, facet ratio 1:1
  • Really useful max file measurement is 10GB.
  • Really useful video codecs are .MP4 and .MOV.
  • Video size most is half-hour.
  • Really useful framerate is 30 fps.

Fb Reels

The comfort of cross-posting your Instagram Reels to Fb expands the viewership and attain of your movies. This format seems organically in feeds, however typically will get “precedence” on Fb feeds.

  • Really useful video codecs are MP4 and MOV
  • Allowed Body Charge: 23 FPS minimal
  • Allowed Length: 4 seconds – 60 seconds
  • Allowed File Measurement: No file measurement restrict
  • Decision: 540 x 960 (540p) minimal (1080×1920 or better really helpful)
  • Allowed Side Ratio: 9:16
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Fb Video Advert Specs

In-Feed Video Advertisements

Facebook Shared Post Video

These advertisements are the sponsored equal of in-feed posts and observe related pointers.

Video pointers

  • Really useful to add the very best decision video doable.
  • Really useful decision: 1080×1080.
  • Really useful facet ratio is between 9:16 to 16:9 (Horizontal: 16:9, Sq.: 1:1, Vertical: 4:5 or 2:3 and Full Portrait: 9:16).
  • Really useful video codecs are .MP4 and .MOV (see full listing right here).
  • Max video file measurement is 4GB.
  • Video size max is 240 minutes.

Character limits

  • Major textual content: 125 characters.
  • Hyperlink description: 30 characters.
  • Headline: 40 characters.

There are greater than 5 million advertisers now on Fb and having the fitting specs on your advertisements may be difficult. Every kind of Fb video advert is totally different, so let’s go forward and break down the specs for every kind of video you possibly can produce.

Carousel Video Advertisements

Facebook Carousel Video Ads

Fb Carousel Video advertisements enable manufacturers to showcase a number of movies (or photographs) and a hyperlink inside a person’s Fb feed. It has grown in reputation as a result of its distinctive scrolling function permits customers to see extra content material earlier than clicking a hyperlink. The truth is, Digiday estimated Carousel Advertisements to be 10 instances simpler than commonplace social media advertisements.

Video Tips

  • Really useful video decision 1080 x 1080.
  • Side ratio is 1:1.
  • Max video file measurement is 4 GB.
  • Really useful video codecs are .MP4 and .MOV.
  • Video length vary is 1 second to 240 minutes.
  • Video max frames 30fps.

Assortment Video Advertisements (Cell)

Facebook Collection Video Ads

The Fb Assortment advertisements showcases a number of photographs and a essential video above it. That is good for displaying a number of merchandise (or varied colours of a single product) and a video as effectively. The advert kind has been in style to this point with retailers and clothes firms.

Video Tips

  • Really useful video decision 1080×1080.
  • Sq. facet ratio is 1:1.
  • Max video file measurement is 4GB.
  • Really useful video codecs are .MP4 and .MOV.
  • Video size max is 120 minutes.
  • Video max frames 30 fps.

Character Limits

  • Major textual content: 125 characters.
  • Headline max: 40 characters.
  • Touchdown web page URL required.

On the spot Expertise Video Advertisements

Facebook Canvas Video Ads

Fb On the spot Expertise advertisements open up a full-screen expertise after the primary click on, which may be additional custom-made with a wide range of interactive options. This may embody a number of video experiences, together with options to auto-play on loop.

Video Tips

  • Minimal decision: 720p
  • Portrait facet ratio of 9:16 with pillarboxing for all others uploaded.
  • Max video file measurement is 4GB.
  • Really useful video codecs are .MP4 and .MOV.
  • Most size of all video content material should be 2 minutes mixed.
  • Video max frames 30fps.

Slideshow Video Advert

Facebook Slideshow Video Ad

Fb’s Slideshow movies have been constructed for advertisers wanting to succeed in audiences with slower web connections. As a substitute of a daily video, slideshows are simply that–a slideshow of photographs or video in an advert show.

Video Tips

  • Really useful video decision 1200 x 720.
  • Side ratios accessible are panorama (16:9), vertical (4:5) and sq. (1:1)
  • Really useful video codecs are .MP4 and .MOV.
  • Slideshow length max is 15 seconds.

Fb Tales (Advertisements & Natural Posts)

facebook stories post

Fb has additionally added the Tales function, disappearing quick picture or video updates which can be solely accessible for twenty-four hours. Along with user-generated natural posts, Tales advertisements that run in between units of person tales are additionally accessible.  Whereas most customers shall be sharing rapid & natural updates from their telephone’s digicam with out worrying an excessive amount of about their video specs, the rules for this format are related for paid & natural posts.

Video Tips

  • Really useful decision 1080×1080
  • Side ratios: 1.91 to 9:16, with coloured gradient bars rendered above and under movies below 9:16. The textual content area may even be positioned below under movies smaller than this facet ratio.
  • Max video file measurement is 4GB
  • Length is 1 second to 2 minutes
  • Really useful video codecs are .MP4 and .MOV.

Character Limits

  • Major textual content: 125 characters
  • Headline: 40 characters

For extra info on the video specs for Fb, go to the Fb Assist Heart.

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Instagram Video Specs

Instagram launched video capabilities in 2013 and rapidly noticed sufficient success to begin promoting on the platform in 2015. Since then, video solely continues to develop as an interesting social format. So for sure, Instagram movies are completely well worth the funding.

In-Feed Video (Panorama, Sq. & Vertical)

Instagram In Feed Video

Since 2015, Instagram crafted its movies codecs to permit three totally different kinds: panorama, sq. and vertical. The predominantly-mobile social community is ideal to share movies of any measurement organically to succeed in your viewers.

Video Tips

  • Minimal decision for all codecs is 1080 x 1080
  • Really useful horizontal pixel decision is 1920
  • A number of facet ratios are supported: Panorama facet ratio is 16:9, sq. facet ratio is 1:1, vertical facet ratio is 4:5.
  • Max file measurement for all codecs is 4GB (*100MB most for Sprout Direct Publishing and 512MB most for Sprout Cell App Circulation Publishing).
  • Really useful video codecs are .MP4 and .MOV.
  • Video size is 3 to 60 seconds.
  • Really useful body charge is 23 to 60 FPS.
  • Really useful information charge/bitrate for posting by way of Sprout: 5 Mbps (megabits per second)

Character Limits

  • Major textual content advice: 125 characters.
  • Most variety of hashtags: 30

Instagram Reels

These short-form, simply digestible movies have gotten the popular kind of content material in Instagram feeds.

  • Allowed file extensions: .MP4 or .MOV
  • Allowed Body Charge: 23-60 FPS
  • Allowed Length: 3 – 90 seconds
  • Allowed File Measurement: 100 MB or much less
  • Allowed horizontal pixels: 1920p
  • Allowed most bitrate: 5Mbps
  • Allowed facet ratio: 0.01:1-10:1 (9:16 really helpful)

Instagram Video Advert Specs

Instagram’s promoting income has considerably elevated during the last yr. The truth is, Instagram predicts to earn $4 billion in cellular advert income in 2017 alone. The push for Instagram promoting is actual and entrepreneurs must be able to take benefit with partaking movies.

In Feed Video Advert (Panorama, Sq. & Vertical)

Instagram In Feed Video Ad

Very like the in feed natural Instagram video choices, the community supplies related choices for promoting. These video advertisements seem practically equivalent to natural posts to mix in with customers’ feeds. The truth is, the Instagram video specs are the identical for natural and paid content material.

Video Tips

Video Character Tips (Cell)

Carousel Video Advert

Instagram Carousel Video Ad

Very like Fb’s Carousel Advertisements, Instagram presents an identical function. Carousel advertisements enable customers to see extra of a product or function than a single picture or video. With Instagram, your carousel video advertisements can have 2-10 playing cards with a full-width name to motion under the advert.

Video Tips

  • Minimal decision is 600 x 600.
  • Max decision is 1080 x 1080.
  • Side ratio is 1:1.
  • Max file measurement is 4GB.
  • Really useful video codecs are .MP4 and .MOV.
  • Max video size is 60 seconds.
  • Instagram permits 2-10 movies/playing cards per advert.

Instagram Tales (Advertisements & Natural Posts)

It didn’t take lengthy for Instagram Tales to function advertisements inside customers’ story feeds. Manufacturers can seamlessly combine their video content material between different Instagram customers. Very like Snapchat, it’s sensible to make these movies extra uncooked and in-the-moment to keep away from drastically standing out as an advert, particularly since customers can instantly swipe to depart.

Video Tips

  • Really useful decision is 1080×1080.
  • Side ratio is 9:16.
  • Max file measurement is 4GB.
  • Really useful video codecs are .MP4 and .MOV.
  • Video size max is 2 minutes for advertisements and 15 seconds for natural. When you add an extended video on natural, it will likely be clipped into a number of Tales ‘slides.’

Instagram Reels

Launched in 2020, Instagram Reels are another choice on your video technique on Instagram. These quick movies are centered on ease of creation in addition to shareability and discovery, just like TikTok’s core choices. Thankfully for social content material creators seeking to simply generate a variety of content material for Instagram, a lot of the video specs for Instagram Reels are pretty just like different codecs on the platform, with the principle variations being the quick size and the benefit of modifying in-app so as to add results and sound.

As Instagram has began so as to add separate tabs for various content material sorts, thumbnails shall be cropped in a different way on every view. If the viewer is on the primary tab that has all content material sorts, the thumbnail shall be cropped to the standard sq. put up measurement of 1:1–middle your topics and plan to keep away from undesirable vertical cropping.

At present, paid choices for Instagram reels are in early testing, so remaining specs and variations for paid content material, if any, aren’t accessible.

Video Tips

  • Really useful decision: 1080×1920
  • Really useful facet ratio: 9:16
  • Video size: 3 seconds – quarter-hour
  • Most file measurement: 100 MB or much less
  • Really useful body charge: 23–60 FPS
  • Bitrate most: 5mbps
  • Really useful video codecs are .MP4 and .MOV.

IGTV

Instagram TV (aka IGTV) movies show full-screen like Tales, the distinction being that TV posts aren’t ephemeral and allow you to get into tremendous lengthy kind content material with a 1 hour most run time for bigger or verified accounts.  This offers your model loads of room to create an natural story that delves into element in your product, service or marketing campaign.

Advertisements are presently being examined in some markets for IGTV, so remaining specs for paid content material aren’t presently accessible. For now, the similarity between natural and paid Tales suggests specs shall be pretty related.

Video Tips

  • Really useful decision is 1080 x 1920.
  • Minimal decision is 720.
  • Side ratio is 9:16 (really helpful), or 16:9 can also be supported. In-feed previews present at 4:5.
  • Movies are minimal 1 minute and most quarter-hour lengthy when importing from cellular. You may add a video as much as 1 hour utilizing desktop.
  • Max file measurement for movies lower than 10 minutes is 650MB. For movies as much as 60 minutes, it’s 3.6 GB
  • The required file format is MP4

When you’re searching for additional info together with photographs, try our full information to all of the Instagram advert sizes!

For extra info on the video specs for Instagram, go to the Fb Assist Heart.

TikTok Video Specs

TikTok has rapidly gained consideration within the social house, and a few social entrepreneurs is likely to be feeling caught off guard by the push to grasp what works and what doesn’t on the platform. Thankfully, TikTok’s give attention to simple to create and share movies means it’s not laborious to begin producing video content material for the platform, and there are many tendencies to encourage TikTok content material creation. Learn on for the specs.

TikTok video specs

TikTok Natural Movies

TikTok movies are all concerning the ease of creation, modifying and sharing, so it is sensible that specs are roughly oriented round typical cell phone dimensions. One key trait to bear in mind if you happen to’re attempting to repurpose video content material throughout platforms is that movies uploaded from one other file supply, reasonably than recorded on the app, may be longer than 60 seconds.

Video Tips

  • Really useful decision: 1080×1920
  • Side ratio: 9:16 really helpful to fill a typical cell phone display screen (1:1 with letterboxing)
  • Size: 15 seconds recorded in-app, 60 seconds in-app (4 sections of 15 seconds), or over 60 seconds when uploaded from one other supply
  • Most file measurement: 287.6MB
  • Video codecs: MP4 or MOV really helpful

TikTok Feed Advertisements

TikTok advertisements are a quickly evolving alternative for manufacturers. The in-feed choice for paid TikTok content material is pretty just like the formatting for present natural content material. To fine-tune paid content material for the most effective efficiency, be sure you seek the advice of TikTok’s enterprise middle for the newest ideas.

Video Tips

  • Resolutions should be at the very least: 540×960, 640×64 or 960×540
  • Side ratio choices: 9:16, 1:1 or 16:9
  • Size: 5–60 seconds, however 9–15 seconds is really helpful
  • Most file measurement: 500MB
  • Bitrate minimal: 516 kbps
  • Advert description character limits: 1-1000 Latin characters or 1-50 Asian characters
  • Video codecs: .MP4, .MOV, .MPEG .3GP, .AVI

Twitter Video Specs

Twitter is a well-liked house to share and work together with totally different social media movies. For entrepreneurs, it’s all about conserving a person’s consideration with enthralling and click-worthy video content material. Within the sports activities and leisure business, Twitter is usually the go-to for sharing video content material, so it’s crucial to study the right Twitter video specs.

Twitter Panorama & Portrait Movies

Twitter Landscape & Portrait Videos

Twitter supplies two codecs of in-feed video content material to share together with your followers: panorama and portrait. These particular codecs are solely accessible for importing video on to Twitter, reasonably than sharing YouTube or Vimeo hyperlinks. Fortunately, Twitter makes it simple to share natural content material, however the dimensions do change because the video bitrate alters.

Video Tips

  • Really useful resolutions are 1280×720 (panorama), 720×1280 (portrait), 720×720 (sq.).
  • Side ratios really helpful at 16:9 (panorama or portrait), 1:1 (sq.). 1:1 is really helpful as the most effective route for rendering throughout gadgets with the most effective output.
  • Max file measurement is 512MB.
  • Really useful video codecs are .MP4 for net and .MOV for cellular.
  • Video size max is 140 seconds.
  • Really useful body charges are 30 or 60 fps.

Character Limits

  • Most depend: 280 characters.

Twitter Movies Advert Specs

Twitter Landscape & Portrait Videos Promoted

Seeking to promote your video by way of paid advertisements on Twitter? Fortunately, you need to use the identical actual codecs from Twitter natural movies. Stick with the identical specs for each natural and paid video to make sure most visibility.

For extra info on the video specs for Twitter, go to the Twitter Assist Heart.

Snapchat Video Specs

Snapchat continues to be an lively community for youthful generations to share video content material. Whether or not it’s by way of FOMO-inducing disapppfilters, Snapchat is a hotbed for video sharing. And on your model, it’s necessary to know the right video dimensions for Snapchat.

Single video advert

Snapchat 10 Second Video

This video format is the most typical throughout the channel and is the principle means customers talk backwards and forwards by way of the app. Nevertheless, what you are promoting can put up movies to its story so others can see what what you are promoting is as much as. Simply observe these specs:

Video Tips

  • Really useful dimension is 1080 x 1920.
  • Side ratio is 9:16.
  • Max file measurement is 32MB.
  • Settle for video codecs are .MP4 and .MOV.
  • Video size is between 3 and 10 seconds.

Lengthy-Kind Video Advert

Snapchat Long Form Video Ad

Snapchat presently presents one essential video format for advertisements, which is called the long-form video. Whereas there are associate alternatives to place video inside Snapchat’s discovery choice, most dimensions are the identical, however require what you are promoting to succeed in out to the social community for extra particulars on promoting. Nevertheless, the Snapchat Lengthy-Kind Video Advert is what customers see in between viewing customers’ Tales.

Video Tips

  • Really useful dimension is 1080 x 1920.
  • Side ratio is 9:16 or 16:9.
  • Max file measurement is 1GB.
  • Settle for video codecs are .MP4 and .MOV.
  • Video size is 3 to 180 seconds.

For extra info on the video specs for Snapchat, go to the Snapchat Advertisements Assist Heart.

YouTube Video Specs

Often known as the second-largest search engine behind Google, YouTube is a vital community for video content material. For entrepreneurs, YouTube is a superb house to advertise, educate and share video content material round your model.

As YouTube continues to develop as a vacation spot for video content material, it hosts all the pieces from quick kind promotional movies to full-length films and TV. This implies customers are streaming content material on all kinds of gadgets, which may have totally different ranges of zoom or overscan.

Whereas there’s no laborious and quick guidelines from the platform on the best way to strategy the video modifying idea of ‘title secure’ areas the place textual content like titles and subtitles aren’t minimize off, you do need to keep away from putting a lot of these visible components proper on the edges of your video space. Learn on for extra specifics on every format accessible on YouTube.

Video Participant (Normal YouTube Video)

Youtube Video Player

Whereas YouTube permits customers to add varied kinds of media codecs and use loads of totally different dimensions, organically, there’s actually just one format for the video participant. Natural movies ought to all observe 16:9 ratio, however may be uploaded 4:3. Nevertheless, the smaller ratio will routinely pillarbox the perimeters to nonetheless make it match within the participant. YouTube has seven really helpful dimensions and ratios for normal YouTube movies:

Video Tips

  • Really useful dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p), 1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Side ratio is 16:9 (auto provides pillarboxing if 4:3).
  • Max file measurement is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Video size max is 12 hours.

YouTube Video Advert Specs

Normal YouTube movies are fairly simple, however there are a couple of video advert codecs to study if you wish to promote on the community. In line with information from Google, Manufacturers promoting on YouTube typically obtain a 20% improve in visitors.

Skippable, Non-Skippable, Mid-roll & Bumper Video Advertisements

Youtube Video Player Ad

We’ve put these 4 YouTube video advertisements specs collectively as a result of ultimately, all of them play by way of the usual YouTube video participant. Which means all of those advert sorts observe the identical dimensions because the non-ad movies, however solely differ in video size. Let’s have a look at every advert kind:

  • Skippable Video Advert: This YouTube advert kind is performed earlier than, throughout or after the content material and turns into skippable after 5 seconds. This advert format is the one one permitting advertisers to monetize views from any viewing gadget.
  • Non-Skippable Video Advert: This YouTube advert kind is performed earlier than the content material and customers should watch the complete 15 seconds (can be added throughout or after video). Nevertheless, views from TVs or sport consoles don’t depend towards a monetizable view.
  • Mid-roll Video Advert: This YouTube advert kind is performed mid-view (like TV commercials) and is simply accessible for content material longer than 8 minutes. Advertisements are added both manually or routinely and once more, views from TV or sport consoles don’t depend towards a monetizable view. Mid-rolls may be skippable, however customers should watch 30 seconds or complete advert (whichever is shorter).
  • Bumper Video Advertisements: This YouTube advert kind is performed earlier than the content material.It’s a small 6-second video advert that can’t be skipped, which is often optimized for cellular views.
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Video Tips

  • Really useful dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Minimal dimension is 426 x 240.
  • Max dimension is 3840 x 2160.
  • Side ratio is 16:9 (auto provides pillarboxing if 4:3).
  • Max file measurement is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Skippable video size max is 6 minutes (skippable after 5 seconds).
  • Non-skippable video size max is 15 or 20 seconds (30 seconds in some areas).
  • Mid-roll video size minimal is 30 seconds.
  • Bumper video size max is 6 seconds.

Show Advert

Youtube Display Ad

YouTube show advertisements are proven in customers’ search queries and typically seem in the fitting video column when watching a video. These advertisements are static, which suggests they don’t routinely play. Nevertheless, as soon as the video is clicked, the kind of content material displayed can merely observe the usual video participant pointers talked about above.

Video Tips

  • Really useful dimensions for the static picture is 300 x 250 for the bigger aspect view or 300 x 60 for the smaller aspect view.
  • Precise really helpful video dimensions are: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Side ratio is 16:9 (auto provides pillarboxing if 4:3)
  • Max file measurement is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, .MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.

For extra info on the video specs for YouTube, go to the Google Assist Heart.

YouTube Shorts

YouTube Shorts

Launched late 2020, YouTube Shorts have just lately made its debut as one other short-form video function. These movies are a brand new method to watch, create and uncover short-form content material. Shorts may be captured and edited from a smartphone or uploaded by way of the usual add workflow from desktop or cellular. As a result of persons are watching extra short-form movies globally, utilizing Shorts is a brand new method to attain wider audiences to entertain, training or make them really feel good.

Video Tips

  • Really useful dimensions: 240×426 (240p), 360×640 (360p), 480×854 (480p), 720×1280 (720p), 1080×1920 (1080p), 1440×2560 (1440p), and 2160×3840 (2160p),
  • Side ratio is 9:16.
  • Video size is 60 seconds max.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Music from the YouTube music library is proscribed to fifteen seconds.
  • Title character restrict: 100 characters max.

For extra info on the video specs for YouTube, go to the Google Assist Heart.

LinkedIn Video Specs

Though LinkedIn continues to be within the early levels of video content material adoption, the community continues to be a go-to supply for sharing. The truth is, practically 75% of enterprise executives say they watch on-line movies each week. With that quantity solely more likely to develop, it’s secure to say LinkedIn will proceed to place video content material at its forefront.

Shared Video

Linkedin Display Video

The one video format you possibly can add is thru a shared video. Whereas there are alternatives to share YouTube hyperlinks in shared posts and in LinkedIn Pulse articles, there’s nonetheless only one method to add your personal video.

Video Tips

  • Side ratio is 1:2.4 to 2.4:1.
  • Max file measurement is 5GB.
  • Accepted video codecs are .ASF, .AVI, .FLV, .MOV, .MPEG-1, .MPEG-4, .MP4, .MKV, and .WebM.
  • Video size minimal is 3 seconds, max is 10 minutes.
  • Video max frames 60fps.

For extra info on the video specs for LinkedIn, go to the LinkedIn Assist Heart.

Video Advertisements

As of 2018, LinkedIn now presents video advertisements. The necessities are a bit bit totally different than shared video, so be sure you take into account them when creating advertisements on your paid marketing campaign.

Video Tips

  • Required dimensions are:
    • Panorama video: Minimal: 640 x 360, most: 1920 x 1080.
    • Sq. video: Minimal: 360 x 360, most: 1920 x 1920.
    • Vertical video: Minimal: 360 x 640, most: 1080 x 1920.
  • Side ratios are:
    • Panorama: 16:9
    • Sq.: 1:1
    • Vertical: 9:16
  • Most file measurement is 200 MB
  • The accepted video format is .MP4
  • Video size max is half-hour, though LinkedIn’s pointers state most advertisements carry out finest at round 15 seconds
  • Body charge should be lower than 30fps.

For extra info on the video specs for LinkedIn advertisements, go to LinkedIn Advertising and marketing Options Assist.

Pinterest Promoted Video Specs

Pinterest permits video add for enterprise accounts solely, so that they have specs designed for manufacturers to get probably the most out of the extremely visible and inspirational life-style content material regularly shared on the platform.

Shared Video

Pinterest Promoted Video

Along with advertisements, enterprise accounts can add natural video content material. There are two codecs: commonplace and max width video.

Video Tips

  • Normal video really helpful facet ratio: 1:1 (sq.) or 2:3, 4:5 or 9:16 (vertical)
  • Max width video required facet ratio: 1:1 (sq.) or 16.9 (widescreen)
  • Max file measurement is 2GB.
  • Acceptable video codecs are .MP4 and .MOV.
  • Video length is 4 seconds to fifteen minutes (for advertisements, the platform notes that 6-15 seconds are optimum).

Character Limits

  • Title: As much as 100 characters.
  • Description: As much as 500 characters.

Promoted Pinterest Video

There are two codecs for Pinterest Promoted Video: commonplace and max width. Each variations have the identical specs because the choices for natural uploads. These video advertisements seem in customers’ boards, however advertisers can choose the model within the advertisements supervisor.

Video Tips