The excellent news: There are lots of content material advertising and marketing assets on the market.

The unhealthy information: There are lots of content material advertising and marketing assets on the market.

Heading into 2022, everybody needs to up their content material recreation. However typically, sifting by way of a sea of content material about advertising and marketing may be overwhelming. Which assets can you actually belief?

That will help you maximize your time and prepare for a killer 2022, we curated a listing of our 10 favourite content material advertising and marketing assets. Take a look at these programs, analysis, playbooks, and extra to take your content material to the following degree.

The excellent news? They’re all free.

One of many greatest struggles for entrepreneurs: tying content material to income. Our Content material Measurement Maturity Mannequin—the business’s first—provides entrepreneurs the roadmap they should show success.

On this fast 11 query quiz, you’ll uncover which stage of content material maturity your organization is at and how one can attain the following degree. By way of testing your emotional maturity, we don’t have a useful resource for that…but.

Over half of visitors to model websites comes from search. But, many content material applications nonetheless discover themselves caught in the dead of night ages, keyword-stuffing in useless. On this free, 8-week e-mail course, we educate you how you can do website positioning proper.

Within the first module of our FREE, 3-part content material technique course, discover ways to establish what your viewers craves, stand out from the competitors, and construct an unimaginable content material technique and calendar.

Lead gen is content material entrepreneurs’ #1 aim. It’s additionally their #1 wrestle. On this course, you’ll discover ways to create invaluable lead gen content material and nurture prospects till they’re gross sales prepared.

Teamwork makes the dream work—and it additionally ensures that your content material converts. On this course, we cowl how gross sales and advertising and marketing groups can work collectively to create invaluable content material that drives income.

Customers are speaking, however are you listening? We surveyed 1,072 Individuals to seek out out what sorts of content material they need for manufacturers. What they mentioned would possibly shock you—and even change your 2022 technique.

As content material advertising and marketing evolves at an exponential price, entrepreneurs want to make sure their content material methods sustain. We surveyed the highest content material entrepreneurs to grasp their greatest objectives, challenges, and missed alternatives.

We analyzed tens of hundreds of items of finserv content material to determine which subjects, channels, and codecs are working finest. Study rising codecs—like short-form audio—that’ll show you how to break by way of. In the event you’re a marketer in monetary providers, it’s essential learn this.

Good medication, like good content material, comes right down to belief and outcomes. See the 5 tendencies in healthcare content material that separate essentially the most profitable model publishers from these nonetheless struggling to construct an viewers. Your healthcare rivals have this bookmarked. Do you?

Need much more assets? Head over to ContentlyU, our free content material advertising and marketing schooling and useful resource heart.