9 ActiveCampaign Options & Rivals in 2022!

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Hey, you! Are you in search of ActiveCampaign alternate options and opponents? Then you might have come to the suitable place for it!

As an e-mail marketer, you could have come throughout numerous e-mail advertising and marketing platforms, and ActiveCampaign might need been one amongst them.

With all of the superb critiques that you’ve got examine ActiveCampaign and its automation functionalities, you in all probability even determined to present it a shot. Nonetheless, you could have come to the belief that this mainstream e-mail advertising and marketing platform might not be your cup of tea.

If this appeared like your story, then you definately’re not alone in it. Many individuals don’t discover ActiveCampaign choice for his or her enterprise.

As a result of we all know that, we did you the favor of compiling a few of the finest ActiveCampaign alternate options (with related options and higher pricing) so as to select the one that matches the wants of your organization.

However earlier than we dive into that, let’s attempt to perceive why it’s essential to search for an ActiveCampaign different.

Why Search for an ActiveCampaign Various?

ActiveCampaign is likely to be one of the vital standard instruments available in the market, but it surely comes with its personal set of downsides which will make it an unfavorable selection for your online business wants. What are its downsides? Have a look:

1. Overwhelming Person-Interface and Dashboard

ActiveCampaign comes with a bunch of superior options that newbies have a tendency to search out too tough and exhausting to make use of. And because it doesn’t have a really intuitive person interface, it may well take a while so that you can get used to the platform.

Furthermore, it doesn’t have any pre-built options or shortcuts. So, if you happen to’re not somebody skilled in e-mail advertising and marketing and automation, ActiveCampaign may cause fairly the effort for you.

2. On the Costly Aspect

The most important turn-off for ActiveCampaign is the truth that it doesn’t provide a free plan like its opponents. And to make issues even worse, it’s extra on the costly facet in comparison with its different alternate options that present related functionalities at a a lot cheaper price.

3. Doesn’t Have an Superior CRM

The CRM provided by ActiveCampaign is just not as superior and sturdy as its different standalone opponents. So if you happen to’re in search of a extremely superior CRM performance, then this e-mail advertising and marketing automation platform is just not the only option for you.

For these causes, ActiveCampaign could not come throughout as the very best resolution available in the market. Happily, it’s not your solely choice!

In case you are in search of an e-mail advertising and marketing automation instrument that’s extra beginner-friendly, doesn’t have advanced capabilities, and most significantly, with higher pricing, then try this checklist of a few of the most superb ActiveCampaign opponents and alternate options that now we have compiled for you!

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Listing of 9 ActiveCampaign Options & Rivals

1. Mailchimp

Let’s begin off the checklist with Mailchimp, one of many world’s largest and hottest advertising and marketing automation platforms. It affords easy automation options and quite a lot of integrations to streamline your advertising and marketing efforts and comes with extremely user-friendly instruments for creating efficient e-mail campaigns

This ActiveCampaign different has an intensive library of gross sales and advertising and marketing e-mail templates and helps ample studying assets for getting began on the software program. Its behavioral tagging options let you create tailor-made campaigns on your subscribers.

Not solely does Mailchimp offer you real-time analytics and studies to maintain you up to date on the progress of your marketing campaign efficiency, it additionally allows you to ship focused follow-up emails. Moreover, it has a content material studio for importing numerous content material and has a extremely responsive cellular app.


  • Restricted free plan
  • The Necessities plan prices $9.99/month
  • The Customary plan prices $14.99/month
  • The Premium plan prices $299/month

Learn extra: ActiveCampaign E-newsletter: The way to Create it in Much less Time?

2. Fixed Contact

Subsequent, now we have Fixed Contact, a extremely efficient e-mail advertising and marketing automation resolution that’s identified for its occasion invites administration characteristic. It’s a nice ActiveCampaign different for small companies with primary e-mail advertising and marketing wants.

Fixed Contact comes with normal options, reminiscent of good automation, clever analytics, contact segmentation, and extra. By its RSVP instrument, you may promote on-line occasions like webinars, conferences, conferences, and extra. It allows you to communicate along with your clients and enable you discover what they like by means of A/B testing and autoresponders, and updates your content material in accordance with latest on-line exercise.

Fixed Contract additionally features a drag-and-drop editor, gives over 300 pre-designed e-mail templates, and affords cellphone assist and dwell chat. Furthermore, it helps over 500 built-in integrations to third-party platforms. I


  • The e-mail pack begins at $20/month
  • The e-mail plus pack prices $45/month

3. HubSpot

One other nice different for ActiveCampaign is Hubspot, an e-mail advertising and marketing automation software program that automates your e-mail workflows and your gross sales and advertising and marketing actions. It’s appropriate for enterprises of all scales and scopes.

Hubspot is extraordinarily user-friendly, helps buyer reporting, and gives free CRM, advertising and marketing instruments, and functionalities. It allows you to create customized studies with particular metrics and provides your insights into firm exercise, particular person performances, web page efficiency, occasion analyses, and extra.

Another options of Hubspot embody prospect monitoring, assembly scheduler, email-tracking, dwell chats, touchdown pages, ticketing, and extra. Moreover, it affords e-mail templates and integrates with a number of third-party functions like Gmail, G Suite, Workplace 365, and Outlook.


  • Free model obtainable
  • Begins at $35/month

4. Salesforce

Up subsequent is Salesforce, a cloud-based e-mail advertising and marketing instrument with automation capabilities. It helps personalize e-mail advertising and marketing, automate advertising and marketing processes, and monitor buyer interactions and knowledge – multi function place!

With this ActiveCampaign different, you may create a customized journey on your shoppers, which is made attainable with its highly effective social media advertising and marketing instrument. It even affords sturdy customer support that features a name middle service and self-service portals.

Salesforce integrates with AI and helps automation to enhance the productiveness of your online business. It additionally ensures a correct circulation of communication along with group collaboration.

Moreover, its gross sales forecasting options let you predict gross sales and price range, get real-time insights into your gross sales, and monitor its accuracy so as to create gross sales expectations and benchmarks, set sensible objectives, stop points and make correct administration choices.


  • Important at $25 per person per 30 days
  • Skilled at $75 per person per 30 days
  • Enterprise at $150 per person per 30 days

5. MailerLite

Subsequent on the checklist of Lively Marketing campaign alternate options is MailerLite, a cloud-based e-mail advertising and marketing platform that comes with e-mail automation and subscriber administration instruments that can assist you create personalised advertising and marketing campaigns and implement smoother workflows.

MailerLite has a user-friendly interface that means that you can create newsletters, surveys, and emails whereas streamlining your advertising and marketing efforts. It affords each drag-and-drop and customized HTML editors and has a built-in touchdown web page and internet type builder.

Utilizing its instruments for A/B testing, click on map era, and marketing campaign reporting, you may acquire insights into your campaigns. It additionally gives month-to-month webinars, tutorials, and advertising and marketing guides; helps 5 completely different languages; and affords 24/7 dwell buyer assist.

Moreover, MailerLite has an ever-growing checklist of integrations that features WordPress, Zapier, Shopify, PayPal, Squarespace, and extra!


  • Affords a free plan
  • The Premium plan begins at $10 per 30 days

6. Omnisend

Right here is Omnisend, an easy-to-use, all-in-one e-commerce advertising and marketing automation platform that comes with highly effective options, reminiscent of segmentation, advertising and marketing automation, reporting, spam checking, hyperlink validation, bounce dealing with, content material modifying, and extra.

Omnisend is a superb ActiveCampaign different because it allows you to attain out to your clients regardless of which social platform or channel they’re utilizing. It means that you can phase your clients primarily based on their buying habits and create personalised campaigns and automatic emails responses primarily based on occasions, on-line actions, and lead scores.

With Omnisend, you may drive gross sales by successful again misplaced gross sales with pre-built workflows for transactional emails, cart abandonment, and extra. It additionally means that you can simply arrange reductions and transport codes.

What’s extra? Omnisend has ready-made e-mail templates, helps a drag-and-drop e-mail builder, gives 24/7 buyer assist, and affords over 80+ integrations.


  • Free plan obtainable
  • Customary Plan beginning at $16
  • Professional Plan beginning at $59

7. Sendinblue

When you’ve got a small with a restricted price range and are in search of an ActiveCampaign different, then Sendinblue is a superb choice. It’s a cloud-based all-in-one digital advertising and marketing resolution that comes with e-mail advertising and marketing, SMS advertising and marketing, CRM, advertising and marketing automation, A/B testing, and extra.

Sendinblue has a simple interface with a drag-and-drop editor that makes it simple for newbies to start out utilizing it. It comes with functionalities reminiscent of shared inboxes and communication techniques to facilitate group collaboration and optimize interplay with present and potential shoppers.

You may make your advertising and marketing strategy extra data-driven through the use of Sendinblue’s reporting and analytics instruments to realize in-depth insights into your buyer and advertising and marketing marketing campaign information. Moreover, Sendinblue affords you a library of templates to select from and helps a dwell chat instrument and bot.


  • Free plan obtainable
  • Lite Plan at $25/month
  • Important Plan at $39/month
  • Premium Plan between $66/month and $173/month

8. GetResponse

The subsequent ActiveCampaign different now we have for you is GetResponse. It’s an all-in-one e-commerce and on-line advertising and marketing resolution with a superb e-mail deliverability fee that ensures your emails don’t find yourself in spam.

GenResponse affords e-mail monitoring instruments that let you goal your viewers and monitor their engagement. It additionally comes with an auto funnel characteristic that has pre-built templates to create touchdown pages, varieties, emails, and extra.

A novel characteristic of GetResponse is that permits you to create webinars, personalize the URL, encrypt them, and stream and file it. It even gives you entry to the information and analytics of the webinars as effectively.

Furthermore, GetResponse comes with an autoresponder performance to ship out time-based and action-based emails and messages to your subscribers


  • Fundamental begins at simply $15 a month
  • The Plus plan begins at $49 a month

9. Mailjet

The final on our checklist of ActiveCampaign alternate options is Mailjet, a cloud-based all-in-one e-mail advertising and marketing platform that focuses on creating, managing, and optimizing emails. It’s an incredible instrument for e-mail entrepreneurs and API builders.

Personalize your e-mail templates, create action-oriented newsletters, and ship out interesting and customizable emails with Mailjet’s drag-and-drop e-mail editor. You should utilize its contact administration to deal with all of your contacts with only a few clicks and procure buyer insights for every contact phase to create efficient outreach plans.

With Mailjet’s real-time sending statistics, monitoring alerts, and bounce block monitoring, it means that you can monitor your e-mail’s efficiency and gives you a real-time preview of how your emails look in inboxes.

What’s extra? Mailjet has a deliverability assist group and devoted IPs and helps a number of file codecs.


  • Free plan obtainable
  • Fundamental Plan at $9.25/month
  • Premium Plan plan $20.95/month
  • Enterprise Plan at a custom-made provide


E mail advertising and marketing will at all times stay one of the vital essential modes for the era of leads and its conversion to clients. And regardless that ActiveCampaign is likely to be a preferred e-mail advertising and marketing automation platform, it might not be the very best one for you.

That’s why, on this weblog, now we have compiled for you an inventory of a few of the finest ActiveCampaign alternate options on the market! The choices are a lot and there’s something for everybody!

So now it boils right down to what matches your online business the very best and we hope that now we have helped you determine the suitable one! Good luck!

Additional reads:

Prime 10 On-line Advertising Automation Instruments for Entrepreneurs

9 Greatest E mail Cleaners in 2022 (Paid & Free)

The ten Greatest E mail Advertising Automation Instruments Out There

Cross-Promotion: Definition, Advantages, Suggestions & Concepts!

What are Transactional Emails & The way to Create Them?

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