Do You Ever Really feel Like You’re Simply One other Salesperson?

Trying round on the state of the gross sales trade right this moment, I get the sense that everybody’s strategies are precisely the identical. I believe too many gross sales organizations, salespeople AND gross sales leaders are taking part in from the identical playbook.

Why?

I don’t see sufficient innovation. I spend an unbelievable period of time with salespeople and gross sales leaders, and the most typical factor I see is how related all of them are. Most everybody hires based mostly on the identical hiring ideas. Most everybody prospects utilizing the identical prospecting ideas. Account planning, contests, chilly calling, efficiency evaluations, product pitches, quota administration, and so forth. all look just about the identical. It looks like everyone seems to be studying from the identical script.

There’s a stunning lack of originality in right this moment’s gross sales organizations. I see a whole lot of the identical from firm to firm.

I don’t see sufficient salespeople being artistic and distinctive of their prospecting or promoting. I don’t see sufficient gross sales leaders instituting unconventional, distinctive, artistic processes, methods, methodologies, or processes to achieve a bonus. Everyone seems to be taking part in from the identical playbook.

Winners win, as a result of they do issues otherwise. They see issues otherwise than others. Winners create their very own playbook.

Are you taking part in from the identical playbook as everybody else?

The Intrigue Issue

That is the place the idea of intrigue is available in. The human mind spends years creating patterns to assist us observe (or block out) the issues round us. Should you consciously ignore the identical message again and again, your mind will decide up on patterns of stuff you don’t need to give your vitality to. Finally, blocking out these messages turns into computerized.

Insert intrigue: the component to disrupt your mind’s pop-up blocker. When one thing is unfamiliar and new, the human mind can’t assist however cease and do a double-take. The component of intrigue is sort of a cheat code to get across the computerized “no” filter in your prospect’s mind. While you’re in a position to set off curiosity via intrigue, the prospect nearly can’t assist however cease and hear.

Fortunately, my staff did all of the work so that you don’t must. Try our free e book that breaks down the idea of intrigue (and all of the loopy science behind it) proper right here on our web site.

Learn to create intrigue and begin your new artistic journey!