If you’re contemplating a brand new job with a brand new firm, do you lookup that firm’s social media profiles? What concerning the profiles of its present workers?
With a lot data now accessible, many individuals do certainly lookup no matter data they will entry, and that inevitably signifies that your model social profiles tackle a special context, and serve a worthwhile function by way of employer branding. However it’s possible you’ll not have moreover thought-about what your workers’ profiles say about your organization.
To glean some perception on this, the workforce from Capitalize lately surveyed greater than 1,200 individuals to get their views on how they seek for new job information.
Among the many key findings.
- 80% of respondents lookup the social media profiles of present workers when making use of and even contemplating a place
- 60% of potential workers analysis a possible employer on LinkedIn earlier than making use of
- Glassdoor (51%), Fb (37%), and Twitter (36%) are additionally high social platforms potential workers look to for perception
The info underlines the necessity for a extra all-encompassing employer-branding technique, and whilst you can’t management what your workers might put up, it might be price reviewing your corporation’ social media pointers with these notes in thoughts.
You may take a look at Capitalize’s full research notes right here, or check out the infographic abstract beneath.
