Immediately we’re going to speak about tips on how to market your corporation on Fb totally free.

First I’m going to cowl the primary and greatest strategy to market your corporation on Fb totally free. Subsequent I’m going to share with you two different locations that you simply completely ought to be advertising that are additionally free.  Lastly, I’m going to offer you a few free assets so you’ll be able to construct your corporation affordably.

What’s the most effective free strategy to market your corporation on Fb proper now?

There’s no query and nil challengers, it’s Fb reels. Fb reels is the newer piece of Fb which can be brief movies. These are brief movies like Instagram reels or TikTok however these are sometimes 20, 30 possibly as much as 60 seconds lengthy.

Placing up a video in a vertical format to get individuals reaching out to you, to get individuals participating with you and probably following you. That is positively a good time for advertising. If you’re trying to make extra movies and make extra gross sales, that is such a strong strategy to do it. We love Fb reels. Of all of the completely different platforms proper now, TikTok, Instagram, LinkedIn..et cetera, we discovered probably the most traction on Fb reels. Now we have movies now which have over 1,000,000 views. We even have one scholar with over 10 million views. If you’re severe about advertising your corporation and also you wish to do it totally free, Fb reels is the important thing.

Now the query can be, “what sort of reels do I do?” Now we have executed quite a lot of assessments over the past couple years on what reels or brief movies work greatest. Now Fb reels has not been out for 2 years however TikTok has, which is what they’re modeling it after, and Instagram reels has been out for a few yr now. What’s working rather well with them are what we name “ask me how” movies.

There’s two forms of “ask me how” movies. There’s the overcomer, “ask me how” the place it’s a video of you sharing a number of the issues that you simply overcame. Possibly you overcame a troublesome relationship or a troublesome childhood or a studying incapacity or a weight problem, something.

For me there’s quite a lot of issues that I’ve overcome (most likely identical to you) however I overcame rising up in a really abusive residence, I didn’t end highschool on time, I by no means completed faculty, I went via a divorce, I used to be in foreclosures, I used to be lifeless broke twice, I used to be over 1,000,000 {dollars} in debt when the true property market crashed. So there’s quite a lot of issues that I’ve overcome. Doing these little Fb reels the place I share a number of the issues that I’ve overcome after which I finish with, “ask me how.”

How did I’m going from barely surviving to thriving? “Ask me how.” I get every kind of feedback of “how,” “inform me extra,” “the place do I be taught extra.” If you do it on this method, one in every of your challenges goes to be maintaining with the feedback and also you do. What I’ve observed is once I begin replying to feedback, the views enhance and in order that’s a very key factor so that you can perceive. The extra you interact, the extra views you will get which goes to result in extra engagement.

Now the opposite kind of “ask me how” is the place you might be highlighting a advantage of no matter it’s that you’re promoting. If you’re promoting a weight reduction product, possibly it’s you holding up an previous pair of pants which can be actually actually large or one thing and you might be saying “this was earlier than” and after, “ask me how.” Possibly it’s one thing round power. Possibly you present your self actually torpid and drained and simply barely there after which the following scene you might be able to go and rocking and rolling. “Ask me how.” Folks which can be on the lookout for extra power will ask you the way, they may really remark in your stuff. I’d completely be following this format, doing the Fb reels and rocking it out.

What are the 2 different locations you ought to be advertising which can be additionally free? 

If you will do Fb reels then I completely would counsel you publish them to 2 different locations at the least. Instagram as an Instagram reel and TikTok. Now I discovered that lots of people possibly have biases towards TikTok, possibly they assume that it’s just for younger youngsters. Nicely, as of about six or eight months in the past, there have been over 70 million individuals over age 50 on TikTok. The oldest consumer on TikTok is 110 years previous out of Wales. I’m telling you proper now, the “they’re all younger individuals” is not the case relating to TikTok. I’m undecided when it was the case however it positively has not been the case for at the least the final yr, yr and a half. Don’t let that sluggish you down however if you happen to’re going to do a Fb reel, why not roll the cube and put it on Instagram reels and on TikTok. Why not?

Right here’s what we discovered. We discovered {that a} video could do rather well on Fb reels however not properly on different platforms. Now we have had movies on Fb reels that didn’t do properly however blew up on TikTok. I’ve a video on TikTok proper now that simply didn’t do properly on Fb reels for some cause however it received 286,000 views on TikTok. You simply don’t know. That is type of like being on the on line casino. You’re on the craps desk and you’ve got an infinite variety of rolls and you could possibly win however it’s not costing you each time you roll, that’s the place, then what number of instances are going to roll? In all probability, hopefully as many instances as attainable. Be in keeping with this stuff. I’d positively if you will do a video on Fb reels, add it to Instagram reels even if you happen to don’t have an account there, begin an account, throw it over there, you simply don’t know what may occur.

Let’s hear from you. 

Earlier than we get to my final level, I’d love to listen to from you. What’s one factor that you simply actually battle with relating to advertising on Fb? Is it that you simply don’t like movies? Is it that you simply’re nervous to be on movies? What do you battle with? Drop that within the feedback as a result of we might like to see how we can assist you. I actually recognize your time. I do reply and browse each single remark.

What are the free assets?

If you’re actually wanting to look at how a lot cash you might be spending on stuff, then I wish to load you up with some free assets.

One in all them is my podcast, Residence Enterprise Income. It’s approaching 9 million downloads. Final month was an important month for us, we had 215,000 downloads. It’s known as Residence Enterprise Income and you’ll test it out at rayhigdon.com/podcast, that’s on iTunes however you may as well take heed to it on different locations as properly. That’s the place we offer sensible info on tips on how to develop your community advertising enterprise, tips on how to get extra gross sales, prospects, tips on how to do higher advertising and so on.

One other one is our YouTube channel. I add 20 prime quality movies to it each single month serving to you, the community marketer, actually crush it in enterprise. You possibly can test it out at Higdongroup.com/channel.

The very last thing that I wish to share with you is our five-day prospecting power-up collection. Now it is a free useful resource that actually breaks down, the place to seek out individuals to prospect and what to say to them. When you have ever struggled with the place to find individuals to speak to on social media and also you’re not even certain when you find somebody, what do you even say to them? This five-day prospecting power-up collection will actually enable you to. It’s completely free. Be at liberty to share this along with your group and if you happen to perceive the dynamics of what it takes to develop a community advertising enterprise, you need your group on this, you wish to get them on one thing that’s going to encourage them to do extra prospecting and naturally, this publish proper right here will really assist them with Fb reels and doing extra issues on Fb to crush it. I extremely counsel you seize it right here, Higdongroup.com/5daypowerup. Click that hyperlink and It is going to ask you to register after which it is possible for you to to realize entry to our five-day prospecting power-up collection.

I do know that is going that can assist you and my large encouragement is comply with the instructions. Don’t overthink it, don’t procrastinate, don’t attempt to good it, don’t attempt to say “oh, I feel I ought to do it this fashion,” simply strive. It’s solely 5 days of your life. It’s not even a full 5 days, it’s only a small piece of time over the interval of 5 days. Comply with the directions after clicking the hyperlink above and you’ll be in your means.