By no means one to overlook a possibility, VCCP has launched an AI inventive company. It’s known as Religion, and has named payroll big Sage (an present consumer) as its first buyer.

Religion’s reassuring message within the face of all of the AI panic is: “Now we have religion that AI, used responsibly, is an accelerator of human creativity and creativeness.”

Led by VCCP Partnership CEO Michael Sugden, Religion will faucet right into a collective of 14 totally different practitioners within the AI house, made up of creatives, technologists, immediate engineers, strategists, knowledge analysts and makers. Religion will work with all VCCP’s places of work all over the world.

Sugden mentioned: “We reject the notion that AI will make human creativity out of date. Now we have religion that AI, used responsibly, can be an unparalleled accelerator of human creativity. We received’t realise this potential nevertheless by noodling round with MidJourney and Chat GPT. Because of this we’re launching a devoted company to advance AI’s inventive functions, speed up our collective studying and share it rapidly with our shoppers”.

The division has recognized 4 founding rules for AI: be clear when AI is getting used; be genuine, fact-check AI-generated content material; be compliant and break no legal guidelines; be Eehical, solely use AI for good.

Dr Colin Rigby, Director of Enterprise at Keele College’s Enterprise Faculty mentioned: “At KBS we’ve been exploring the potential of AI in areas as various as neuromarketing, internet zero alternatives, customer support and work enrichment. The inventive sector is an space of virtually limitless potential for profitable software of those new AI capabilities.”

AI presents a whole lot of challenges to the best way we reside, and whereas Religion can’t presumably have all of the solutions, it’s at the very least posing lots of the questions. Calling it a complete new company could be a stretch, however it’s a superb energy transfer by VCCP.