New York, September 9th, 2021
Universum offered as we speak its annual rating “The Most Engaging Employers of the US” revealing the findings for the U.S. portion of its international Universum Expertise Analysis 2021 survey. This 12 months Universum’s knowledge is predicated on responses from 51,247 college students occupied with 159 fields of research from 310 universities throughout the nation. Universum’s report additionally contains Ultimate Employer rankings, segmented by discipline of research. Findings from this knowledge enable employers to know during which methods they’re succeeding in graduate recruitment and retention, in addition to learn how to adapt to the altering preferences of their future workforce.
Key findings from the report embrace:
- Younger expertise is contemplating a file variety of employers.
- Distant work curiosity may be very engaging to younger expertise, although lacking out on socializing and making connections with coworkers is a priority.
- Whereas excessive future earnings potential stays a excessive precedence, safe employment is the highest attribute younger expertise considers whereas job looking out in 2021.
- Wage expectations are rising.
This 12 months, the technological giants proceed capturing the eye of Enterprise college students; nevertheless, Google is shedding floor to corporations like Tesla, J.P. Morgan and Amazon. That is the primary time in years that we’re seeing much less college students deciding on Google as superb. As anticipated, it was additionally a giant 12 months for industries reminiscent of Pharmaceutical/Biotechnology and the Public Sector throughout the board in Enterprise, Engineering and Pc Science. Apparently, the Video Sport trade skilled some good positive aspects.
College students are contemplating a file variety of employers which continues to show that it’s a candidates’ market. On common, college students are contemplating 32 employers; laptop science college students are contemplating 51 (in comparison with 37 in 2017).
Wage expectations trending up
In 2021 younger expertise are getting into the office with greater expectations than in years previous, regardless of the financial uncertainty introduced by the Covid-19 pandemic. Wage expectations of scholars within the U.S. proceed to extend, though at a little bit slower price in comparison with earlier years. On common, college students count on $67,742 USD per 12 months: a 2% development in comparison with 2020. The Male-Feminine wage expectations hole has elevated barely, with feminine college students anticipating 12% much less wage than their male counterparts (in comparison with 11% in 2020). This hole varies by discipline of research and Tech college students have the narrowest hole at 2%.
Did Covid-19 proceed to have an effect on expertise’s preferences?
The impression of the pandemic displays within the elevated significance of job safety amongst American college students. Regardless of already being an essential attribute in 2020, attractiveness of a safe employment continued to extend, positioning as an important attribute amongst American college students from all fields.
However the impression of a tumultuous 2020 not solely influenced younger expertise on this regard, it additionally shifted issues and values for younger expertise. In 2021, we see a continued development of sentimental attributes reminiscent of Moral requirements, Respect for folks, Assist for gender equality and Dedication to range and inclusion rising amongst all college students within the U.S.
A want to work remotely
As extra employers decide to distant or hybrid work fashions, younger expertise is anticipating to have the choice to work remotely as the brand new regular. 75% of surveyed college students mentioned they had been occupied with distant alternatives, although that does include some issues, the highest being lacking out on socializing and making connections with coworkers. Additionally excessive on the checklist of issues had been the potential of lacking out on greater incomes alternatives and potential bias towards in-person workers.
An enormous 12 months for Pharmaceutical and Video Sport
The industries with the largest improve in curiosity had been Pharmaceutical and Biotechnology and Public Sector throughout the board in Enterprise, Engineering and Pc Science. For Engineering and Pc Science college students, the Video Sport trade skilled a historic pick-up gaining all-time file positions. On the opposite finish, it was not an excellent 12 months for the Passenger Transportation trade, an anticipated development giving the journey restrictions imposed by the Covid-19 pandemic.
The Prime 10 Most Engaging Employers within the U.S. in line with expertise in several fields of research:
| Rank | Enterprise | Engineering | Pc Science |
| 1 | SpaceX | ||
| 2 | Apple | Tesla | Apple |
| 3 | Tesla | Nationwide Aeronautics and House Administration (NASA) |
Microsoft |
| 4 | J.P. Morgan | Lockheed Martin | Tesla |
| 5 | The Walt Disney Firm | Boeing | Amazon |
| 6 | Amazon | SpaceX | |
| 7 | Nike | Apple | Nintendo |
| 8 | Netflix | Microsoft | Fb |
| 9 | Goldman Sachs | Northrop Grumman | Spotify |
| 10 | Spotify | Amazon | Netflix |
Just like what we’re seeing in different markets, Tesla has climbed within the U.S. rankings amongst Enterprise and Pc Science, leaping up 5 positions to #3 in Enterprise, one spot to #4 in Pc Science), and dropped one place to #2 in Engineering. Google nonetheless maintains prime positions in Enterprise and Pc Science.
Notable risers and newcomers
Pfizer elevated probably the most in attractiveness from 2020 for Engineering jobs, rising by 64 positions in attractiveness to #23. Unity Applied sciences made the reduce for the primary time in Universum’s Rating taking the place #74 for Pc Science college students, whereas ZARA, debuted on the #39 ranked spot for Enterprise.
Do you want to higher perceive your model picture, viewers and rivals?
Yearly Universum surveys over 1.5 million college students and professionals worldwide to establish the model picture standing of probably the most engaging employers. Our Analytics options provide the insights you’ll want to win the warfare for expertise.
About Universum
Universum, a part of the StepStone Group, is a world thought chief in Employer Branding. With over 30 years of invaluable expertise within the discipline of employer branding, we’ve established ourselves in 60 markets globally, and our numerous workforce is bodily current in 20 nations. We’re uniquely positioned by way of our expertise surveys to ship key insights to recruiters about what future expertise is searching for in an organization. Our data-led, human and significant output has attracted greater than 1,700 purchasers, together with many Fortune 500 corporations, in addition to international media companions that publish our annual rankings and development reviews. Discover out extra at www.universumglobal.com.
