There’s a little bit secret to promoting that I’d wish to share with you. It’s fairly easy but far too many salespeople don’t do it and it prices them quota, presidents membership and extra.
We tend to be product-centric. We lean too closely on our product, product options, and product advantages. We get excited and when given the possibility we begin sharing all of the fantastic issues our product does, and the way it’s the best factor ever.
The issue with that is, it creates the black gap all of us dread. You understand what I imply. That black gap the place you’ve completed your PITCH and now that the shopper has all of the product info, they inform you they’ll get again to you and get caught sitting and ready.
To maintain this from taking place, do that as an alternative.