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HomeBrandingSwiss professionals search out Swiss firms, even through the so-called Nice Resignation

Swiss professionals search out Swiss firms, even through the so-called Nice Resignation


Universum’s 2021 Swiss skilled survey exhibits that Swiss employers are making sturdy beneficial properties to draw expertise. 

ZURICH – October 21, 2021 – Universum formally launched the 2021 outcomes of their annual skilled expertise survey, which surveys practically 6,000 Swiss professionals with Bachelor, Grasp or PhD levels. The responses this yr level to essential shifts in work aspirations, profession targets, most popular industries and supreme employers – doubtless pushed by the pandemic and shifts in work life. Under discover this yr’s most essential findings.

Swiss professionals strongly want working for Swiss firms 

The research finds Swiss professionals strongly favor working for Swiss firms, much more so in 2021 than earlier years. Though Universum’s annual research tends to uncover a nationalistic bent amongst professionals in lots of areas, the 2021 Swiss findings are notably placing. 80% of Swiss enterprise professionals favor Swiss firms, and 88% of Swiss engineers say the identical. Enterprise professionals want bigger firms (although not by a big majority) and engineers extensively favor small to mid-size organizations (66%).  

Which firms climbed probably the most within the supreme employer rankings?  

This yr’s supreme employer rankings for enterprise and engineering professionals could be present in full right here. UBS took nice strides in 2021, enhancing its standing to rank quantity 5 in Switzerland amongst enterprise professionals, but additionally climbing amongst IT professionals as UBS continues to adapt to the digitalization of its enterprise.  

“These firms that rose within the rankings in 2021 did so regardless of the pandemic headwinds. The largest winners had been these organizations that maintained excessive ranges of belief with workers regardless of radical adjustments in the character of labor. The problem for 2022 might be how you can keep engagement when digital work is now not a workaround, however a lifestyle for workers.” explains Universum managing director, Leo Marty. 

The largest winners amongst for Switzerland-based firms in 2021:

Enterprise professionals  

  • Axpo, Switzerland’s largest producer of renewable power, rose 30 rating factors in comparison with 2020.  
  • Givaudan, the Swiss taste and perfume firm, rose 26 factors.  
  • Media big Tamedia (TX Group AG) additionally rose 26 factors in 2021.  

IT professionals 

  • Reinsurance big Swiss Re rose 24 rating factors in 12 months. 
  • Switzerland’s Die Submit climbed 16 factors. 
  • UBS, the worldwide monetary companies firm, gained 13 factors. 

COVID has sparked a reshuffling of profession priorities, expertise seeking sturdy compensation and flexibility.  

The Universum analysis exhibits professionals worth a aggressive base wage greater than some other issue when selecting an employer, and that is true yr after yr. However in 2021, many so-called ‘gentle’ preferences rose in significance. Versatile working situations, for instance, rose to quantity two, displacing “difficult work” – which dropped to quantity six in 2021. Versatile work situations was a very essential issue for extra senior professionals and for girls.  

This shift in priorities is probably going in-part driving what McKinsey dubs the ‘Nice Attrition’, a surge in resignations in addition to people who find themselves contemplating resigning. The McKinsey research discovered 40% of workers within the US are at the least considerably more likely to go away their job within the subsequent three to 6 months.  

Searching for out better flexibility isn’t the one issue driving attrition, says Universum Key Account Supervisor, Linda Meier. Senior managers are experiencing burnout after practically two years of challenges, notably those that have acquired little assist managing digital groups through the pandemic disaster. “Anecdotally, we regularly hear from our enterprise shoppers that the speedy shift to digital work is taking a toll on managers, who merely haven’t been given the sources and coaching to succeed,” says Meier “That is resulting in a lack of confidence between workers and employers, and we imagine it could sign even extra resignations in 2022.”  

Amongst Swiss survey-takers who say they’re desirous about altering jobs inside a yr, simply 24% belief their group’s imaginative and prescient, and solely 21% belief the leaders of their group – highlighting a delicate space in employer-employee relations that future worker engagement packages want to deal with. 

On the upside: Swiss professionals working in pharma/biotech and insurance coverage report excessive ranges of satisfaction.  

Excessive scores for the pharma and biotech industries is maybe comprehensible given giant quantities of funding and innovation pushed by the pandemic. Novartis jumped a document 12 factors amongst engineering professionals to rank at quantity 9. This large leap is probably going on account of its extremely revered “servant management” ethos adopted within the final 4 years. Servant management means the corporate’s administration is concentrated on supporting the expansion and well-being of the Novartis worker group – a piece model that served the corporate effectively through the upheaval of COVID-19.  

Insurance coverage, nevertheless, seems to be a hidden champion amongst Swiss workers. Not typically vaunted for his or her excessive ranges of worker satisfaction, firms within the insurance coverage business are quietly bucking stereotypes. Swiss Re is a pacesetter in the rankings inside its sector in Switzerland. The corporate scores extremely amongst enterprise college students as an meritocratic employer that acknowledges sturdy efficiency. Swiss Re additionally stands out in the way it interacts with worldwide shoppers and colleagues. Swiss Re’s giant and extremely regarded thought management engine is a gold-standard within the reinsurance area and burnish its fame as a best-in-class employer within the business. 

Additionally, fascinating to word each the insurance coverage and pharma/biotech industries have excessive promoter scores, that means that individuals who work in these industries are more likely to promote them to others. Excessive satisfaction and excessive promoter scores should not all the time linked; a job could be extremely nerve-racking however effectively compensated, for instance, resulting in decrease satisfaction however increased promotion. The alignment of satisfaction and promoters for each pharma/biotech and insurance coverage point out workers really feel glad with their work past the tangible/monetary advantages they could take pleasure in.  

An enormous leap ahead for profession ‘goal’ 

The pandemic interval seems to have precipitated a substantial amount of introspection as extra professionals prioritized non-traditional profession targets. Amongst enterprise professionals, over 1 in 3 mentioned “inspiring goal” is a crucial profession attribute, up 8 factors from final yr. Additionally rising in significance: safe employment and alternatives to make a private impression, rising 7 and 6 factors respectively. Searching for out “status” dropped in favor amongst enterprise professionals, sinking 6 factors from final yr.  

Amongst engineers, adjustments in profession priorities additionally gave the impression to be influenced by the pandemic. “Inspiring management” and “engaging/thrilling services and products” rose 8 and 5 factors respectively. Much less essential in 2021: innovation, speedy promotion, alternatives for journey/relocation and status, all of which dropped between 7 to eight factors.  

To seek out much more insights about Universum’s skilled and scholar profession analysis, go to https://universumglobal.com/rankings/switzerland/.  

About Universum 
Universum is a data-driven, insight-led employer branding company. Based in Stockholm, we’re now lively in over 60 nations, with key hubs in Zürich, Paris, Berlin, London, New York, Singapore and Shanghai. We offer our shoppers with the analysis, technique, and inventive options they should compete extra successfully for expertise. 



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