Succession’s Brian Cox goes world for Santander

By News Author

Succession’s Brian Cox goes world for Santander

News Author

Effectively right here’s a factor – a very good outdated company advert, nicely acted and shot and making an inexpensive level.

From House337 for Santander Company Banking, that includes Succession’s Brian Cox. Directed by Tom Hooper for Smuggler.

And the purpose? You are able to do enterprise wherever when you plug into Santander’s community, no matter who you already know and don’t know. Cox, in greatest Logan Roy model, is aware of everybody in fact.

House337, in its former guise of Engine Artistic, had a approach with such movies, coaxing performances out of the likes of George Clooney (who normally delivers, to be honest) and Robert De Niro for Warburtons.

Again within the day, when the UK airwaves had been awash with company efforts, the favoured slot for them was ITV’s flagship Information At Ten, for apparent causes. Will this seem in such prime spots or will the mayhem of programmatic media shopping for consign it to, say, Love Island?

No less than it’s not Ant and Dec.

MAA inventive scale: 8.