OpenView’s 2019 Enlargement SaaS Benchmarks Report Explores the Gender Hole in Software program Corporations, the Rise of Product Led Development and Smashing SaaS Founder Stereotypes

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At this time, OpenView, the enlargement stage enterprise capital agency, launched the outcomes of the 2019 Enlargement SaaS Benchmarks survey. This 12 months’s report was primarily based on knowledge from greater than 500 SaaS firms, starting from pre-revenue to $150M+ in ARR.

The 2019 Enlargement SaaS Benchmarks Report culls knowledge from SaaS organizations of all sizes and levels to assist these companies perceive what does and doesn’t work with regards to constructing a generational software program firm.

From the survey knowledge, it’s clear that there’s nonetheless a big parity hole with regards to management positions and seats within the boardroom.

OpenView has been benchmarking gender parity in management positions for the previous three years, and located that gender parity in management positions has elevated from 12% in 2017 to 14% in 2019. Whereas there was progress, there’s nonetheless an extended option to go. At this price, there received’t be full gender parity in management positions till 2055.

Devon McDonald, Accomplice at OpenView, explains, “We noticed an enormous spike in ladies taking over management positions throughout the peak of the #MeToo motion. Sadly, it looks like issues have slowed down a bit and that initiative has as soon as once more taken a again seat. We’re hoping that laws will power firms to rethink their management and board technique. Our knowledge reveals that firms with an equal or female-dominated management crew grew at quicker charges than their male dominated friends (115% vs. 99% year-on-year progress). The proof is within the numbers, but individuals are seemingly scared to take the leap and make range a precedence.”

Extra findings from the 2019 report embody:

  • Product led progress (PLG) is changing into the norm: Greater than four-in-five survey respondents say they’ve adopted a minimum of one PLG tactic akin to a free trial provide, in-product self onboarding for brand new customers and product analytics for choice making. Nevertheless, there’s important room to embrace PLG. Solely 33% say that product led progress is actually basic to their enterprise technique.
  • What retains founders up at evening: Product execution and go-to-market (GTM) execution have been founders’ high two considerations no matter firm dimension with only one exception (hiring was the #1 precedence for these with $1-2.5M in ARR). Regardless of considerations of an impending financial downturn, fundraising was solely a high concern for 22% of founders.
    SaaS founder stereotypes: The info reveals that founders over the age of 30 function firms that carry out higher. Whereas they may not make headlines, these founders see 65% increased progress and 45% much less month-to-month money burn than their youthful friends.
  • The 2019 Enlargement SaaS Benchmarks survey is sponsored by Oracle NetSuite and performed in partnership with Excessive Alpha, Level 9, Foundry, Boldstart, Karma, MMC, iNovia, U Toronto, Seen, BGV, lool, TLV Companions, Notion Capital, Espresso Capital, Costanoa, RRE, Chicago Ventures and Beacon9.

About OpenView
OpenView, the enlargement stage enterprise agency, helps construct quickly increasing software program firms into market leaders. By means of our enlargement platform, we assist firms rent the perfect expertise, purchase and retain the appropriate clients and companion with trade leaders to allow them to dominate their markets. Our give attention to the enlargement stage makes us uniquely suited to supply actually tailor-made operational help to our portfolio firms. Study extra about OpenView at ov.vc.

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