Auto sellers are a tricky crowd. Which is why this marketing campaign (which I labored on) was particularly enjoyable to make. We don’t pitch artistic concepts to advertising and marketing administrators, or CMOs. Simply the Board of Administrators on the Northwest Ford Promoting Affiliation. It’s what they name “Tier 2 Automotive” — so the main target is on promoting autos, not magnificence photographs. So when there’s a possibility to have some enjoyable, it’s even higher.
Though we have been emulating the wilds of British Columbia that exhibits like “Alone” are typically filmed in, the marketing campaign was shot within the Portland space utilizing native expertise.
Company: GTB, Seattle/Denver
Consumer: NW Ford Sellers Promoting Affiliation
Chief Artistic Officer: Todd Chumley
Artistic Director: Jerod Bunjer
Senior Copywriter: Dan Goldgeier
Senior Artwork Director: Brandon Ilenstine
Account Director: Mac Strang
Account Govt: Austin Vieceli
Producer: Thomas Lengthy
Director: Logan Schneider
Manufacturing Firm: Ranch Exit Movies, Three Forks MT
Put up-Manufacturing: Postmodern Firm, Denver