The villainous mastermind with the indelible iron pinkie and cheeky smirk returns in Normal Motors’ Tremendous Bowl LVI marketing campaign, which brings the notorious Dr. Evil from the traditional Austin Powers movies “again for good.”

To assist the automaker herald the return of actor/comic Mike Myers’ iconic sequence and character after twenty years through the greatest TV occasion of the yr, multidisciplinary content material creation studio AFX Artistic has joined forces with company McCann Detroit to weave a comedic, visible effects-driven narrative that spotlights GM’s line of electrical vehicles and eco-conscious focus. The auto big’s Tremendous Bowl effort, which reunites Myers along with his Austin Powers co-stars together with Rob Lowe (as “Younger Quantity Two”) and Seth Inexperienced (“Scott Evil”), supplied AFX Artistic with a super platform to showcase its distinctive VFX capabilities and ingenuity.