Microsoft Bing is testing a characteristic in its search outcomes web page to anchor you to totally different sections of the search outcomes. Microsoft calls this “On This Web page” and once you click on on an merchandise on the left aspect bar, the searcher might be anchored down the search outcomes web page to that part.

This was noticed by Khushal Bherwani and posted on Twitter – here’s a screenshot from Frank Sandtmann, a German based mostly search engine optimisation, since I can not replicate:

Here’s a video Khushal made:

Finds in Bing – left aspect bar “On This Web page”

Bing reveals content material on this web page. by click on on that tab it is scroll all the way down to the end result.@rustybrick pic.twitter.com/uJLrqNJXqg

— Khushal Bherwani (@b4k_khushal) March 17, 2022

Bing has been doing attention-grabbing issues with the search outcomes web page together with web page insights and discover on this web page – right here is only one extra.

Discussion board dialogue at Twitter.