Innovation and creativity at Dotdigital

News Author

This yr’s entries

Launch Dotly

Group “Masala Steak” made up of Luke van Blerk, Agata Jezewska, Weronika Kucharska, Amiena Allie, Piotr Nowakowski and Pedro Mateus. 

Releasing new options to clients is a troublesome factor to get proper. Who do you invite for suggestions? How do you handle the rollout? Masala Steak’s concept was to enhance characteristic administration in Dotdigital by creating cohorts to group accounts and allow options. 

Hack week demo of Launch Dotly

Low carbon campaigns

Group “Inexperienced Hat Hackers” made up of Ash George, Alex Webber, Brayan Blanco, Wayne Parker, and Adhir Ramjiawan. 

We’re all the time methods to scale back the carbon footprint of our platform and this hack gave e-mail marketing campaign senders the choice to ship their marketing campaign at a time when electrical energy and fuel provide knowledge exhibits the best share of renewable power. 

How to send low carbon campaigns

That’s a bit graph-ic

Group “There are solely two exhausting issues in Pc Science: cache invalidation and naming issues” made up of Danny Rendle, Fanis Strezos, Kelvin Hiorns, and Dylan Viranyi. 

Our present API is nice, however with the rising pattern of GraphQL, this group seemed into how we might add a GraphQL layer over our platform. 

Section Visualizer

Group “Edgelords” made up of Dave Russell and Grant Lodge 

Segmentation is a robust device for entrepreneurs and Dotdigital helps this in a wide range of methods. The objective of this hack was to make the most of graphs with the intention to give a extra insightful and detailed overview of how buyer segments are made up. 

Segment visualizer

Dotty and the tooltips

Group “Binary tree caterpillars” made up of Andrei Constantin, Tom Westwood, Darya Yemzhina, Pablo Miletich, and Mubin Chachia. 

Our in-app assist articles and assist docs are already superior, however what if there was one other technique to current tricks to our customers? This hack aimed to create a pleasant tooltip dispenser referred to as Dotty (anybody keep in mind Clippy???) to current automated tooltips to customers. 

Dotty and the tooltips

Higher databag keys

Group “Sudden merchandise within the databag space” made up of Simon Capewell, Andrew Morozov, Joe Webb, David Goodwin, and Tomasz Bursztynski. 

Behind the scenes, settings and configuration choices could be exhausting to handle. This group seemed into methods we might enhance our present settings editor into one thing extra descriptive and simpler to make use of. 

Quote from Dave

Mission Armadillo Trousers

Group “Oh god how did this get in right here I’m not good with computer systems” made up of Jennie Lengthy, Crystal Preston, and Rikki Gullick. 

We use NPS scores to gauge engineer happiness, perhaps you do in your clients too? This hack tried to make collating NPS knowledge as simple as potential. Investigating methods to combine knowledge seize into our Pages and Types device and have the ability to report on the info in an insightful means. Example of NPS visualizer