Gross sales and Advertising Software program Chief, Benchmark E mail, Launches AI-Powered Suite of Instruments

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SAINT LOUIS, MO, Aug 2, 2022– Benchmark E mail, a subsidiary of Polaris Software program LLC, as we speak introduced the discharge of Good Content material, the second of their new suite of synthetic intelligence options. 

Good Content material is Benchmark E mail’s AI-fueled copywriting expertise that permits customers to create skilled content material from scratch, or rewrite current content material, with just a few easy inputs. 

“We see AI as the way forward for gross sales and advertising software program. Time is a valuable useful resource, and entrepreneurs want a strategy to create compelling content material shortly,” says Polaris CEO Jonathan Herrick. “Good Content material offers Benchmark E mail customers the instruments they should accomplish their objectives and stand out within the inbox to allow them to focus power on constructing relationships and rising their companies.” 

With customers spanning throughout verticals, Good Content material expertise is uniquely suited to fulfill the wants of entrepreneurs regardless of the target – ecommerce, B2B, B2C. Good Content material is obtainable in each free and paid Benchmark E mail subscriptions.

“I used to be actually skeptical once I was instructed concerning the Good Content material expertise. However then I noticed it in motion. It took one thing I assumed I wrote fairly properly and made it far more impactful,” says Benchmark E mail person David Lopez of Antiphon Consulting. 

The discharge of Good Content material follows the launch of Good Sending in spring of 2022. Good Sending is Benchmark E mail’s backend machine studying expertise that intelligently identifies unengaged contacts and as a substitute targets a person’s most engaged viewers to enhance total deliverability and sending fame. 

“We’re inspired by the outcomes we’ve seen for our prospects for the reason that launch of Good Sending. Submit-launch knowledge has thus far proven a 50% improve in international e-mail open price and a 33% lower in ISP-related bounces for Benchmark E mail prospects,” says Polaris Chief Know-how Officer, Matt Rhodes. 

Polaris Software program’s future roadmap consists of a number of further options of their suite of Good instruments together with the whole lot from AI-powered design to predictive sending and extra. 

About Polaris Software program

Polaris Software program’s gross sales and advertising options assist small companies, advertising businesses, enterprise capitalists, giant senders, and extra intelligently handle buyer relationships, join within the inbox and automate gross sales and advertising. Over a million customers throughout 25,000 companies use Polaris Software program’s e-mail advertising, CRM and make contact with administration merchandise to construct relationships and switch prospects into prospects. 

Study extra about our merchandise, together with Benchmark E mail, BenchmarkONE and Contacts+.

This press launch was initially revealed on PR Newswire. See the complete launch right here.