Google Says 60% Of The Web Is Duplicate

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And also you assume you might have a replica content material drawback in your website? Google mentioned, “60% of the web is duplicate.” Gary Illyes from Google posted this slide on the Google Search Central Reside in Singapore the opposite day.

The slide was taken from a tweet from Kenichi Suzuki who was on the occasion, right here it’s:

I do surprise how Google defines “duplicate”? I imply is that 100% precise matches of the content material, HTML, close to matches, related matters, and so forth?

Google has plenty of decisions of what it could rank today for nearly any question (minus the 15%) – and this 60% determine actually exhibits how a lot alternative Google has. So meaning it is advisable produce one thing far more distinctive and helpful than most of what’s out on the web.

Discussion board dialogue at Twitter.