Google has changed the “Trusted Retailer” badge within the product outcomes inside Google Search with a “Prime High quality Retailer” badge. Google stated, “there’s no motion you should take, and the replace is not going to have an effect on your efficiency metrics in any respect.”

Right here is an instance of the brand new Prime High quality Retailer badge:

Google added, “We’re updating the “Trusted Retailer” badge, so now while you rating a wonderful ranking in your Purchasing expertise scorecard, the badge will say “Prime High quality Retailer” as a substitute.” Word that the Purchasing expertise scorecard program is simply obtainable should you’re taking part in Purchase on Google or free listings within the US, AU, NZ, and CA.

The Google Trusted Shops program to all U.S. retailers again in 2012, together with that got here a badge within the search outcomes to make these listings stand out. FYI – right here is methods to qualify for this trusted retailer badge.

Right here is the outdated “trusted retailer” model: