Brandfolder Now Integrates Inventive Manufacturing Automation Options – Powered by Storyteq

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We’re excited to announce the addition of Storyteq’s highly effective artistic automation instrument to our integrations portfolio, permitting you to simply create and adapt your belongings to your audiences, markets, and advert channels.

Storyteq’s artistic automation platform: How does it work?

Storyteq’s artistic automation platform means that you can leverage templates of your visible belongings utilizing information, with a view to output all desired outcomes directly.

At its core, a template consists of a base artistic (video or picture) wherein components are set to be swappable. These are known as “dynamic components” and are usually textual content, pictures, sound, video, and even complete scenes. This offers the consumer the flexibility to immediately create custom-made movies/banners at scale with out sacrificing artistic high quality.

A dynamic factor is one thing in a bit of artistic that may be modified out of your dashboard or from a knowledge set off. This may be the facet ratio of the video, a textual content factor, a picture factor, a video factor, and extra.

Suppose by way of translations for instance: linking your CTA and/or textual content factor to a translation sheet means that you can render out all doable variants directly. Or, take into account linking your artistic’s product shot to a product feed. The identical precept might be utilized to every factor of your advert: pricing, swappable scenes, and rather more.

Storyteq’s platform additionally makes use of a robust resizing algorithm permitting the consumer to work with a base artistic and simply adapt them to completely different facet ratios (for various makes use of / channels) in only a few clicks.

Storyteq & Brandfolder

The Brandfolder x Storyteq integration permits Brandfolder clients to effectively create and distribute on-brand, design-quality video artistic. Designers/producers can create video templates within the Storyteq on-line editor or with an After Results plugin, that are pushed straight to Brandfolder and made obtainable for modifying by finish customers – with no design or video manufacturing expertise crucial. Customers can change video clips, pictures, backgrounds, textual content and extra inside an intuitive internet primarily based editor.

Key advantages:

  • Video First Resolution – Video is dear and useful resource intensive. Our video templating resolution can prolong the worth and scale your video efforts.
  • Model Consistency – Take management of your belongings and guarantee every touchpoint is on-brand
  • Personalization & Localization – Personalize your message, customise belongings and empower gross sales crew with regional impression
  • Useful resource Effectivity – Let designers give attention to creating; allow your entrepreneurs, gross sales reps, distributors, and so forth. to scale campaigns whereas sustaining model management

Among the methods manufacturers use Storyteq’s artistic automation instrument:

Some corporations, like Perfetti, use it to adapt their creatives to all their markets. Perfetti is the maker of well-liked manufacturers similar to Mentos and Chupa chups. Perfetti saved time by switching from guide processes, the place every native department would design their very own belongings, to Storyteq, permitting them to design the belongings on a excessive degree (HQ) earlier than dispatching them to their branches for native adaptation.

Others use it to provide all of the variations of movies they want for multivariate testing. Voodoo, the world’s greatest hyper-casual gaming app writer, saves an estimated 400 days of manufacturing work by producing over 6,000 belongings (banners & movies) required for testing functions because of the automated options of Storyteq’s platform.

Some leverage the platform to create personalised movies which are used post-purchase or internally. By combining owned information (similar to their clients’ names) and Storyteq’s dynamic artistic, they instantly render out a whole bunch of video variations tailor-made to every particular person buyer.

About Storyteq: why they do what they do.

Storyteq is an Amsterdam-based artistic automation platform utilized by main manufacturers and companies to automate the manufacturing, customization, and versioning of their banners & video belongings. Earlier than growing their very own software program, Storyteq was a artistic company going through an issue that every one companies are too aware of: the tedious and time-consuming strategy of adapting artistic belongings to every viewers segments and/or markets. So Storyteq merely determined to create a instrument to automate the method and centered solely on its improvement.

Storyteq’s highly effective artistic automation instrument is now utilized by corporations worldwide to achieve velocity and scale with out compromising on model consistency. The platform permits corporations to maintain their manufacturing & versioning processes streamlined,