Bitly For Good: Utilizing Tech to Enhance Engagement

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In as we speak’s digital world, elevating cash and bringing consciousness to vital points and causes might be difficult amongst the tabloid fodder, movie star information, and fixed inflow of content material being shared on-line. Merely put, it’s like leaping up and down in a sea of individuals at a live performance hoping your favourite artist spots you. Being efficient with getting your content material in entrance of the correct viewers requires you to make it handy for audiences to take part and be reliable, which might be tough when individuals are actively avoiding spammy hyperlinks. So what’s the answer to getting individuals to take part and belief your on-line content material, Bitly.

Bitly helps companies shine by reworking their hyperlinks into highly effective instruments that can be utilized by nonprofit organizations, crowdsourcing, fundraising, donation pages and extra. We work with 1000’s of companies and people to take their distinctive hyperlinks and make them highly effective advertising belongings that may be tracked, personalized, and are secure and dependable. These causes are too vital to danger dangerous or damaged hyperlinks which might have an effect on the site visitors, engagement, and on-line expertise a customer has along with your content material. We’re proud to be a small piece of the puzzle for a company, particular person, or enterprise trying to improve the visibility of their trigger and get the assist they must be profitable.

Try these 5 examples of how clients are utilizing their Bitly hyperlinks for good.

  1. QR Codes to Direct Information Viewers In the direction of Help Web page

Kyle Clark from the native NBC Information in Boulder, CO gives up Phrases of Thanks each week to assist increase consciousness and supply assist to nonprofits. A QR Code directs viewers to a web page with all the particulars on how they’ll assist it with a easy scan of the QR Code from their cellular machine. This may be accessed by any viewer, regardless of the place they’re, and directs them to a web page with all particulars on how you can assist. QR Codes might be immediately generated utilizing any of your Bitly hyperlinks and create connections which might be handy, fast and reliable.

2. Boulder Theater Selling Their Fundraising Occasion

The Boulder Theater promoted their fundraising occasion held on February 4, 2022  that instantly advantages these affected by the Marshall Fireplace utilizing a Bitly hyperlink on social media. By sharing the hyperlink by way of their social media they’re driving individuals on to buy tickets and guaranteeing a trusted reference to a good hyperlink administration platform. Additionally they used a customized back-half (http://bit.ly/MusicForMarshall22) to create a extra recognizable and clickable hyperlink for audiences to have interaction with.

3. A Valuable Youngster Utilizing Hyperlinks to Donation Web page

A Valuable Youngster used Bitly to assist these affected by the Marshall Fireplace by utilizing a hyperlink to advertise their donation web page stuffed with 1500 Amazon want checklist objects. The hyperlink takes audiences on to a wishlist web page of donations the place they’ll share, donate, and study extra in regards to the initiatives of the group. You at all times need to use a trusted and safe hyperlink when requesting any monetary transactions that will require individuals to share delicate data.

4. First Responders Trusting Bitly to Share Vital Info

The Colorado Division of Homeland Safety & Emergency Administration trusts Bitly for sharing their most vital data with the general public. They repeatedly share data by way of their social media account to maintain residents knowledgeable of main disasters, freeway data, and authorities information. Well timed and delicate data ought to at all times be shared with dependable and safe hyperlinks that may guarantee an excellent on-line expertise for the consumer that rapidly relays your message. 

5. Information Outlet Sharing Info Through Social Media

Throughout the Colorado fireplace, protecting residents and viewers knowledgeable with well timed and related data was extraordinarily essential via the restoration efforts. The Washington Put up shared the vital tales in regards to the Marshall Fireplace by way of social media and their web site the place they shared the heroic efforts of a pair who saved trapped horses.

We love seeing Bitly hyperlinks out within the wild being utilized by 1000’s of consumers in distinctive methods and are honored to supply a trusted Buyer Connections Platform that may present assist for all their advertising efforts.