Adweek’s Shannon Miller, managing editor of creativity, creator financial system and DEI, is departing the corporate and transferring to unbiased Toronto-based artistic company Braveness to take the position of government director of improvement, a brand new place on the company.
In her new position, Miller can be liable for serving to Braveness talk its imaginative and prescient each internally and externally, from press to new enterprise, because the company continues its progress in North America.
“My primary purpose and mission is to assist the company inform its story each inside and outdoors of the work it produces,” Miller instructed Adweek. “My greatest job can be to reinforce all of that by way of comms and branding and assist the world see them because the pure storytellers that they’re.”
Braveness was based in 2022 by former companions at celebrated Canadian company Rethink, Dhaval Bhatt and Joel Holtby. The company is backed by No Mounted Tackle, together with co-founders Dave Lafond and Serge Rancourt, and it’s the newest addition to the North American unbiased advertising collective that additionally consists of New York artistic company Mischief @ No Mounted Tackle. The company already counts CIBC, KFC Canada and Nescafe Canada as purchasers.
“From our very first name, we knew that Shannon could be an amazing match at Braveness,” Bhatt mentioned in a press release. “Not solely does she have an unimaginable resume and a finger positioned firmly on the heart beat of the trade, her positivity and get-it-done perspective is totally infectious.”
That is Miller’s first time working at an company, however at Braveness she noticed a possibility to study from a number of the greatest artistic minds within the trade who’ve a ardour for the work.
“For some time, it was modern to be self-deprecating about working in promoting. We’re slowly getting over that as an trade, however attending to know Dhaval Bhatt, (president and companion) Niki Sahni, Joel Holtby and (CSO and companion) Tom Kenny has actually pushed residence what it means to totally love what you do and what this trade has to supply,” mentioned Miller.
Miller got here to Adweek as artistic and inclusion editor in 2021 from the A.V. Membership, the place she was information editor. She rapidly established herself as a beneficial asset to the Adweek group as a journalist, editor and host of the favored Yeah, That’s Most likely An Advert podcast and the founding father of the Off Madison podcast and platform, telling the tales of the trade disruptors who redefined promoting and put DEI on the map. She additionally had an ease as a moderator and host, interviewing celebrities and executives alike whereas giving the viewers loads of perception.
