Over the previous few months, there have been some web optimization people asking me about Google’s snippet extensive ban. I’ve by no means heard or seen such a factor, so I simply replied as such and instructed them that wealthy outcomes and options can go away after a core replace is launched – it is a high quality factor.
So sure, I do see complaints after a core replace {that a} website’s wealthy outcomes would possibly disappear. And also you do see extra complaints of this after core updates however I’ve not seen a whole ban of wealthy outcomes or snippets normally.
John Mueller of Google truly addressed the precise video that was despatched to me and mentioned on Twitter “There is definitely no “sitewide snippet ban”.
Right here is the video floating round:
It particularly mentions the November 2021 core replace – remember, there have been additionally spam updates in November 2021. And like I mentioned earlier than, these updates can affect if websites do achieve or lose wealthy outcomes and wealthy snippets.
John truly replied quite a few instances the opposite day to those complaints including “From our POV these are simply completely different sorts of snippets. We nonetheless present snippets for pages from there general. There’s nothing technically completely different that you simply’d have to do to permit exhibiting of featured snippets, they don’t seem to be assured, nor all the time proven in the identical methods.”
Listed here are these responses:
Is there a brief model, with only a URL and a screenshot earlier than & after? There is definitely no “sitewide snippet ban”. In the event you’re seeing particular points, I might advocate posting within the assist discussion board with the main points.
— 🐐 John 🐐 (@JohnMu) February 15, 2022
@JohnMu Further info: Snippets nonetheless seem for all related searches – simply just for opponents.
— Martin FTW (@MartinFTW1) February 15, 2022
@JohnMu https://t.co/jpedI3FMzD and plenty of different websites I’ve checked misplaced ALL featured snippets to opponents in late November 2021.
What has been carried out unsuitable on the location to trigger what looks like a ban from rating for featured snippets in any respect?
— Martin FTW (@MartinFTW1) February 15, 2022
Does it sound like a bug to you that it’s IMPOSSIBLE to win featured snippets sitewide? (For websites pre-Nov-2021 having 50+ options snippets and a whole bunch of articles throughout the location)
If sure, is that one thing you’ll look extra into?
— Martin FTW (@MartinFTW1) February 15, 2022
I figured I might share this wider at this level, since a Googler commented.
Discussion board dialogue at Twitter.
Yeah, that is a potential cause. Nevertheless it does not need to be simply that.
— 🐐 John 🐐 (@JohnMu) February 16, 2022