Completely satisfied Worldwide Ladies’s Day, model lovers! As we speak, we’re celebrating 9 girls who based firms everyone knows and love. However first, we’d prefer to take a second to acknowledge Brandfolder’s fearless chief and VP of Advertising, Jenay Sellers. She’s a #GirlBoss who doesn’t demand greatness, she attracts it out of us by figuring out our strengths and growing the areas by which we present aptitude and curiosity. She rocks, and we, the Brandfolder advertising and marketing group, can be misplaced with out her.
We additionally need to spotlight 9 girls who based firms that make up a couple of of probably the most profitable manufacturers round. A few of these businesswomen are disrupting wearable tech, others are altering the way in which the world will get their information, however all of them are kicking ass and constructing manufacturers that encourage girls and customers in all places.
1. Ladies Who Based Corporations: Flickr
Caterina Pretend co-founded the favored photo-sharing website Flickr in 2002. Initially a part of a sport Pretend was growing, the photo-sharing expertise rapidly grew to become the extra profitable of the 2. Pretend and her enterprise associate Stewart Butterfield bought Flickr to Yahoo for a reported $35 million in 2005.
As we speak, Flickr retains pictures entrance and middle of their advertising and marketing, with an particularly eager eye for user-generated content material on their Fb web page.
2. Ladies Who Based Corporations: Birchbox
Arguably one of many firms that put month-to-month box-subscriptions on the map, Birchbox was co-founded by Katia Beauchamp and Hayley Barna. These savvy entrepreneurs met at Harvard Enterprise Faculty and based their firm in 2010. Barna was listed as one among Forbes’ “30 below 30” in 2012, and the identical yr, the corporate added Birchbox Man to their resume.
As of 2015, Birchbox had raised over $70 million in funding, was working in six international locations, had practically 300 staff, over 800 model companions, and greater than 1,000,000 subscribers. The e-commerce portion of their enterprise is what set them other than their competitors, and neatly focused advertising and marketing retains them top-of-mind for his or her customers. We particularly beloved their interactive Oscars protection this yr!
3. Ladies Who Based Corporations: Havenly
This Denver-based startup (and Brandfolder neighbor!), was began by sisters Emily Motayed and Lee Mayer in 2013. The thought? Hyperlink customers with inside designers in an on-line platform that retains issues shoppable and inexpensive.
The thought is clearly a very good one, as a result of in three years, Motayed and Mayer have grown the Havenly group from 2 to 60, and have raised $13.3 million in funding. Motayed additionally landed a spot on Forbes’ “30 below 30” in 2017. We love their constant branding and sensible campaigns. Oh, and we additionally love that they keep organized with their very personal Brandfolder.
4. Ladies Who Based Corporations: Bark & Co.
You’re in all probability most acquainted with Bark & Co.’s subscription service, BarkBox. Carly Strife co-founded Bark & Co., the guardian firm to BarkShop, BarkPost, and BarkLive, in 2012. She serves as Bark & Co.’s COO, and was beforehand the NYC operations supervisor at Uber, along with working for administration and consulting agency Deloitte.
In 2016, Forbes estimated the corporate was valued between $150 to $200 million. In different phrases, we’d name Strife fairly profitable. Though, so long as her firm continues to be sending us their signature pun-filled emails, she will be able to do no unsuitable in our eyes.
5. Ladies Who Based Corporations: theSkimm
TheSkimm is a e-newsletter and media platform based by former NBC Information producers Carly Zakin and Danielle Weisberg. It launched in 2012 as a each day e-newsletter summarizing the day’s prime information. The format was fast, jargon-free, and, dare we are saying, skimmable. As we speak, theSkimm is enterprise backed and boasts 5 million customers throughout a wide range of platforms together with an app, e-commerce partnerships, a model ambassador program, and extra.
We love their no-nonsense method to info sharing. They’ve a powerful model voice that’s neutral, instructional with out being condescending, and at all times in a position to infuse a bit humor into probably the most heavy of stories. And for that, we thank them.
6. Ladies Who Based Corporations: frank physique
Bree Johnson, Jess Hatzis, and Erika Geraerts met throughout College in Melbourne. They first joined artistic forces to discovered the communications company Willow & Blake. Additionally they took on a facet undertaking, frank physique, a product firm specializing in caffeinated physique scrubs. In 2015, frank physique’s income exceeded $20 million, making it one of many quickest rising e-commerce startups round.
Oh, and Willow & Blake continues to be doing simply tremendous, in case you had been questioning. What we love about this buzzy magnificence model? They KILL IT on Instagram. With an edgy model voice and well-sourced user-generated content material, it’s no shock they’re pushing 700,000 devoted followers.
7. Ladies Who Based Corporations: S’properly
Sarah Kauss launched S’properly in 2010. Her mission? To rid the world of plastic water bottles. She had a easy speculation that if she made a stupendous water bottle that “mixed trend with perform,” individuals would ditch the plastic.
Seven years later (and counting), S’properly claims the title because the quickest rising woman-owned firm within the US, with Sarah nonetheless appearing as CEO and founder. We could possibly be biased, however we predict a part of that success comes from such a transparent model identification lived out in all of their communications. An ideal instance is that this high-fashion picture on their homepage.
8. Ladies Who Based Corporations: Revolar
Jacqueline Ros and Andrea Perdomo based Revolar in 2013 with the objective of conserving family members secure. The thought got here to Jacqueline after her sister was assaulted as a young person. She wished that her sister might have summoned assist with the press of a button, and that’s precisely the system Jacqueline and Andrea constructed.
As we speak, Revolar wearables are popping up in all places from NBC Information to The View, and you should buy one for your self or a beloved one at Goal, Greatest Purchase, or Brookstone, to call a couple of.
One other spectacular factor about this fast-growing firm? Jacqueline Ros is simply 26 years previous. Do you keep in mind what you had been doing at 26? Should you’re like us, you’d slightly not … She’s additionally a common contributor on Forbes, the place she shares her path as a first-time CEO, scaling a startup, and extra. Oh, and as a Brandfolder consumer, she additionally is aware of how vital conserving Revolar’s digital property organized, secure, and simply accessible is with digital asset administration.
9. Ladies Who Based Corporations: SlideShare
Ever heard of it? That reply might be, “hell sure.” Rashmi Sinha co-founded SlideShare in 2006 after incomes a Ph.D. in cognitive neuropsychology (as one does). She found her ardour for net expertise whereas working in a lab, and he or she launched a couple of different initiatives, together with MindCanvas and Uzanto, earlier than SlideShare grew to become her full-time focus. The tech firm was acquired by LinkedIn in 2013 for a reported $118.75 million and at present boasts over 16 million registered customers.
We love combing by featured or prime SlideShares from different customers. It’s a visible method to market your organization and study sizzling subjects in your trade. With infographics and extra visible kinds of content material on the rise, we predict SlideShare tapped into the way forward for content material advertising and marketing just a bit sooner than the remaining.
Need to discover out why digital asset administration answer Brandfolder is attracting the eye of Forbes’ favorites like Ros, Motayed, and Mayer? We’d love to offer you a free quote immediately!
